Joe's Blackbook Sessions

Joe's Blackbook Session 11 — Willy Chavarria & Wilbert Cooper

Joe's Blackbook Season 1 Episode 11

Willy Chavarria and Wilbert Cooper (The Marshall Project, VICE, etc.) discuss brand building — how a culmination of experiences from working with Ralph Lauren, American Eagle, and Joe Boxer, along with running a store, Palmer Trading Company, led to the start of Willy Chavarria — and what Willy Chavarria stands for, from runway shows to politics.

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